Jessica Simpson has just come off her major Weight Watchers push – it’s still too early to tell whether it was a successful endorsement for either brand, but that’s just one deal. Simpson is a lifestyle juggernaut. And her entire empire is predicated on one idea: Jessica’s fans can have exactly what she has – clothing, shoes, perfume, jeans, sunglasses, and even her weave (remember Hairdo? Full Story

When Lainey emailed me about Jessica Simpson’s guest post on iVillage, I was like “Ugh f-ck here we go again.” Disliking Jessica Simpson is so easy but kind of tiring, too. She tests the support system that, in theory, women (particularly new moms) are supposed to provide one another. Full Story

I suffer from entertainment news fatigue or maybe ADD. The cycle of pop-culture news stories, which flows from the first time you read a story when your dad finally mentions he heard something on Jay Leno, can be excruciatingly slow. Ordinarily I wouldn’t try to swim against the current and have still more to say about something that’s been well-discussed elsewhere. Full Story

$3-4 million is a pretty nice number. Are you sure it’s not about the numbers? It’s ONLY about the f-cking numbers. Let’s talk about some of the dumbness that has been coming out of Porny’s mouth this week as she promotes her try to be thinness all over New York. Full Story

Jessica Simpson flew from LA to NYC this weekend in advance of her big interview with Katie Couric during which she will tell you, having been paid $4 million by Weight Watchers, how hard it was to lose the baby weight and how her struggle is so relatable. Then you are supposed to be inspired. Because Jessica Simpson will have done something so heroic. Full Story

It’s easy to hate on Gisele; it’s doubly easy to hate on her if you are a mom. She looks disgustingly great while she is pregnant and did a bikini photo shoot 2 months after giving birth to Benjamin. If I saw Gisele at the playground, I would waddle away in shame. And in case you didn’t know, Jessica Simpson is not a supermodel, ok? And that means it’s ok for us not to be supermodels, you guys! Are these our only options, Gisele or Jessica? Well then we are f-cked. Full Story

We’re 4 days away from Jessica Simpson’s post-pregnancy body unveiling on Katie Couric’s new show on Monday. While she tries to sweat off as many pounds as possible until then, details about her weight loss progress, or lack of progress, have been released. All of it, of course, in service of Porny’s deal with Weight Watchers in her role as the company’s spokesperson. Full Story

This t-shirt started out as a crew neck. And here’s Porny living up to her Porny name. Because Jessica Simpson turns everything, even a walk around the block with her baby, into sexual suggestion. Can she help it if she has big ass tits? Perhaps not. But what about the lasciviousness of that open mouth on top of those big ass tits? Whether or not she was intending to, what she ends up saying here is that she’ll suck on it while you’re rubbing it between her breasts. Full Story

Of course she is. Jessica Simpson, after all, is now the representative of the Perfect Woman in the eyes of the men: She is fertile and luscious with big ass tits and she still wants to f-ck even after having a baby. If Jessica Simpson can do it, and enjoy it, why can’t you? That’s how you satisfy your man, don’t you know? In her exclusive interview with PEOPLE, for which she was paid a million dollars, Porny tells the magazine that: “I've kind of broken one rule. Full Story

As expected, PEOPLE Magazine outbid everyone else for the first photos of Jessica Simpson’s baby Maxwell Drew. There’s also an exclusive interview. Since everyone goes crazy over babies and everything baby-related these days, they expect this to be a big seller which is why Maxwell’s first job as a Baby Pimp earned her mother a million dollar paycheque. Full Story

(Lainey: How was your Mother’s Day? Mother’s Day belongs to Hollywood now. Does it feel like Mother’s Day is being taken over by celebrities and their babies? None of the writers usually featured on this site have babies. So... meet Maria. Maria is a friend. She is also the Managing Editor of Vitamin Daily and just celebrated her first Mother’s Day as a mother (of Jackson, born last year). Full Story

She has arrived, and yes, let's just take a few seconds to marvel on HOW DID IT TAKE THAT LONG?  I guess the answer is “she told everyone the identical second she could”, possibly because she knew she wasn't going to be able to hide it. So the name pool, which was a ridiculous amount of fun (especially for me as I got to read all your entries) is finished. Full Story

TMZ reports that Jessica Simpson’s family, along with relatives of her freeloader, are at the hospital now. Finally! It’s out of her! Porny may have relief! And we may know the winner soon to our Porny Baby Naming Pool Full Story

Joseph Gordon-Levitt and Julianne Moore went for a walk in New York yesterday. Apparently he’s directing her in a new movie. Scarlett Johansson will also star. JGL worked on the script, a romantic comedy about a player who is trying to commit:"I wrote myself a helluva role, one that people wouldn’t (have) necessarily thought of me for. Full Story