GOOPy tees!

Lainey Posted by Lainey at March 26, 2009 11:54:13 March 26, 2009 11:54:13

Two Gwyneth Paltrow posts in one day – it’s a fried rice day! And I haven’t even eaten any in what feels like a week. Had some duck risotto last night, was delicious, but not the same…

So anyway, about my Gwynnie, it was inevitable, non?

I mean f-ck, if David Arquette can launch a clothing line, you bet your shady trainer the GOOPy can do the same!

G has signed a deal with ZOEtee’s for a capsule collection called ZOEtee’s Loves Gwyneth – jersey basics and some funky sh-t too, all with the GOOP stamp of approval.

ZOEtee’s is like high end-ish tshirts. Not American Apparel prices but then again, not American Apparel material. Think James Perse, I guess, but slightly more designed. Kind of. And while I know it sounds ridiculous to spend that much on a tshirt, at the same time, once you’ve put it on, especially James Perse or Rick Owens, which is a totally different price point altogether, the way it feels against your skin…it’s addictive. Gwyneth knows this only too well. She’d probably eat a Big Mac before shopping at American Apparel.

Gwyneth’s look for ZOEtee’s has been described as “"some glam, 1970s inspired looks and pieces influenced by masculine tailoring” and will be unveiled next week in London.

You’ll hate on sight. You can’t wait either, right?

But first…

Proceeds are going to charity. A charity very similar to Covenant House Vancouver.

Kids Company provides “practical, emotional and educational support to vulnerable inner-city children and young people.”

But Lindsay Lohan has it so rough…


File photo from

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