MAGNUM® and LaineyGossip Cannes Coverage 2014!

Lainey Posted by Lainey at May 12, 2014 16:45:46 May 12, 2014 16:45:46

Cannes is a big deal for us each year and this year we’re thrilled to have Magnum® Ice Cream on board to help us deliver our coverage.  We start later today with Sarah’s Cannes preview and then it’s two weeks of what is the kick-off to the year’s big festivals, wrapping up on the 25th. 

Have you tried a Magnum® ice cream bar? It’s an Experience. THE most serious ice cream and chocolate indulgence you can have. There are feelings you never knew existed that present themselves to you when you eat a Magnum®, for real.

I first tried it during Vancouver’s run to the finals in 2011.  That seems like ages ago, as it does for fans of almost every other Canadian hockey team this year.  Jacek would buy a Magnum® Classic out of superstition during every second intermission, occasionally alternating with the Almond bar. We’d also be loaded up on water because water is luck. But let’s not talk about how that turned out in the end and how we had to scramble to get of the arena so our car wouldn’t get set on fire.

Magnum® has expanded its line-up to include 8 bars since the original “Classic” first came out.  Whether it’s Double Caramel, Double Chocolate, Almond or Classic, all the bars are made with real Belgium chocolate and vanilla ice cream.  These are some seriously indulgent bars.  You can check out the whole line-up here, or hit them up on Facebook at facebook.com/MagnumCA or Twitter here.  

 

The views expressed herein are solely the views of Lainey Gossip and do not reflect the views of Unilever Canada, the marketer of Magnum® Ice cream.  No celebrity endorsement of Magnum® or sponsorship of the Film Festival by the Magnum® brand is intended or implied. 


Tags: Cannes 2014
Previous Article Next Article