Media Manipulation Articles

Hollywood PR strategy and planning, celebirty media manipulation, maneuvering, publicity, and story spinning

Beyonce for H&M

March 21, 2013 16:44:41 Posted at March 21, 2013 16:44:41
Lainey Posted by Lainey

They’re calling it a partnership. When did spokesperson become a bad word? This is Beyonce for H&M. They say she had a hand in the design of the pieces in the campaign, inspired by her “individual style”. Sure. And the advertisements, soon to be staring at you in the face while you commute, will read: "Beyoncé as Mrs Carter in H&M" Look, putting aside how you feel about her and how tired you are of choking on her ego, let’s examine this from a brand marketing perspective because it’s quite intriguing. Full Story

Gwyneth’s sad smut ...for sale?

March 18, 2013 13:57:03 Posted at March 18, 2013 13:57:03
Lainey Posted by Lainey

Gwyneth Paltrow covers the new issue of SELF looking really great in a blue and green patterned dress. She is currently promoting her new cookbook It’s All Good, about how to eliminate all the pleasure out of your diet, or something. In the interview G acknowledges that she wasn’t well liked. Full Story

The “chic and healthy” mom reads the WSJ

March 12, 2013 16:44:21 Posted at March 12, 2013 16:44:21
Lainey Posted by Lainey
Photos:
Jackson Lee/ Splash

It’s only lunch. Try not to roll your eyes so hard you have to go home. Here’s Jessica Alba on the morning show circuit in New York. She’s promoting her new book The Honest Life, evidently a companion to her company, The Honest Company -- green for baby, or something. Here’s the headline that accompanied her interview video on Good Morning America Full Story

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Weekends with the kids

March 11, 2013 16:43:45 Posted at March 11, 2013 16:43:45
Lainey Posted by Lainey
Photos:
Splash

Jennifer Garner and Ben Affleck took the kids arts and crafts shopping on Saturday, 8 days since his last papped outing with the children, during which he held a boot up to the camera and claimed it was for demonstration purposes only. He was spoken to at home, no doubt. Full Story

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Protecting Jessica Chastain?

March 4, 2013 18:37:49 Posted at March 4, 2013 18:37:49
Lainey Posted by Lainey
Photos:
WENN

Another great example of the “Business of Hollywood” and all the manipulation and strong-arming that characterises the industry. Deadline’s Nikki Finke posted a delicious item yesterday about how Vanity Fair curiously pulled down an article about Jessica Chastain during the Academy’s Oscar voting period. Full Story

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Ben shaves his playoff beard

February 26, 2013 17:58:32 Posted at February 26, 2013 17:58:32
Lainey Posted by Lainey
Photos:
HAL GARB/ TIMOTHY A. CLARY/ HECTOR MATA/ Vince Bucci/ Getty

I’m telling you, that’s why the Patriots lost in the Super Bowl to the Giants the first time, in Phoenix. They were undefeated that season. And...Tom Brady CUT HIS HAIR for the only game that mattered! Ben Affleck wasn’t so stupid. He kept a playoff beard going through award season and, well, as we know, it worked. Full Story

Oscar Week and The Girl On Fire

February 22, 2013 20:53:15 Posted at February 22, 2013 20:53:15
Lainey Posted by Lainey

Jennifer Lawrence is considered one of the favourites for Best Actress on Sunday (even though more and more momentum seems to be shifting to Emmanuelle Riva). Taking advantage of her profile going into the weekend, promotional images from two separate campaigns not related to Silver Linings Playbook have been released. Full Story

Taylor & Tom

February 22, 2013 20:24:53 Posted at February 22, 2013 20:24:53
Lainey Posted by Lainey
Photos:
Splash

Well I guess this is how it works with Taylor Swift -- any time she shows up somewhere with a new guy, they must be dating. This new guy is called Tom Odell, a British musician. They met at the BRIT Awards earlier this week. Last night they hit up a pub and then the Groucho Club. (Can you picture Taylor Swift throwing back a pint?) It’s understandable, being in London, on Harry Styles’s territory, why Taylor would want some company. Full Story

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Gina & Henry Oscar Week

February 22, 2013 17:06:34 Posted at February 22, 2013 17:06:34
Lainey Posted by Lainey
Photos:
Wenn, FameFlynet

As I’ve been saying, LA is where you need to be for your career this weekend, if you can manage it. And with the release of Man Of Steel approaching, Henry Cavill needs the face time. Since his girlfriend is the most interesting thing about him -- to me, anyway -- it’s good that she’s along for the ride, although conventional Hollywood publicity strategy might say otherwise. Full Story

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Katie's jumpsuit start

February 22, 2013 15:45:14 Posted at February 22, 2013 15:45:14
Lainey Posted by Lainey
Photos:
Diabolik/ Splash

What did I say yesterday?!? In my last post on Thursday I noted that Katie Holmes was out of New York, presumably to do some work on the Oscar circuit as the ex Mrs Tom Cruise, pleading specifically for her NOT to show up wearing her own sh-t. Check out Katie last night...in that f-cking black jumpsuit she designed, and that she's worn on a couple of occasions already. Full Story

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Katie’s hitting the circuit

February 21, 2013 23:13:37 Posted at February 21, 2013 23:13:37
Lainey Posted by Lainey
Photos:
Andrew Rocke/ Splash

Most celebrities, if not already in LA, are en route to LA. Especially this weekend. LA is where some work will be done -- at the parties, on the carpets -- for those who are nominated for Oscars and those not nominated for Oscars. This is where you hint at something over a cocktail, express interest in a part by the pool, anything that sets you up for the Next. Full Story

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