The Rihanna face

Lainey Posted by Lainey at September 8, 2017 16:14:58 September 8, 2017 16:14:58

Rihanna is in New York for Fashion Week and the launch of Fenty Beauty by Rihanna, her makeup line. She’s also on the cover of ELLE, not just in the US but also in the UK.

 


This, as you know, is rare. And it’s reserved for the rarest of celebrities. Beyoncé. And now Rihanna. I LOVE the cover shot of her with the purple heart face. First because it’s an amazing photograph but mostly because so few celebrities would do this. So few would have their faces painted over, distorting their features. Most of the time, the point of being on the cover of a magazine is to be “pretty”, conventionally pretty. Rihanna has shown us time and again that she doesn’t pay attention to convention when it comes to style and beauty. Which is why it’s so exciting that she’s branding out to beauty. As she says:


"FENTY BEAUTY WAS CREATED FOR EVERYONE: FOR WOMEN OF ALL SHADES, PERSONALITIES, ATTITUDES, CULTURES, AND RACES. I WANTED EVERYONE TO FEEL INCLUDED. THAT'S THE REAL REASON I MADE THIS LINE."


The line, right now, is foundation and highlighters and contouring and tools and a gloss. So they’re starting with creating a glow face. To me, the standout product is what she’s calling Killawatt, a “freestyle highlighter” in several palette options that you can use all over your face – eyes, cheeks, and forehead. I think I might have to invest in this to hold on to my tan. I’m also curious about the Gloss Bomb, described as the “unicorn of nudes that looks good on anyone”, even though I’m not a gloss person. I like my lips matte. So matte that I will add a layer of mattifier on top of matte lipstick for extra flatness. Glossy lips just feel so sticky and it gets all over my hair. Also I feel like it only looks good for a minute before it gets absorbed and becomes clear – at least against my skin tone. The way Gloss Bomb is photographing though, they’re trying to convince me that the gloss stays thick like that the whole time and holds its colour. Even without lip-liner?
If you try it, let me know.

Rihanna decided to free-swing in yellow last night at the launch. Then she changed into black and silver for the after-party. By the end of the night though, she was back in furry slippers. Leonardo DiCaprio was seen at the party. More on this, next post.

Photos:
Backgrid, Kevin Mazur/ Robert Kamau/ Paul Morigi/ Getty Images

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