GOOP is Modern Preppy!

Lainey Posted by Lainey at March 13, 2012 18:06:59 March 13, 2012 18:06:59
I promise will love this.

Gwyneth Paltrow is now the face of Scandinavian fashion chain Lindex. ThereΓÇÖs an ad campaign. And a video. OMG.

But she does look amazing in the clothes. I mean, these are clothes that are 100% suited to her - the stripes, the blazers, the upper crust uniform worn so naturally, and irritatingly so, by those from the ΓÇ£rightΓÇ¥ families...

And then she starts talking.

ΓÇ£Sexy cool or easy chic? What am I? IΓÇÖm both.ΓÇ¥

And in that voice. You know that voice.

YOU ARE PUNCHING YOURSELF IN THE FACE NOW! (I know Duana is. Like, major anger.)

Meanwhile, I am filled with joy.

Oh, hate away, haters. ItΓÇÖs what you need on a Tuesday afternoon.

Click here to shop at Lindex.

For more Gwyneth Lindex shots, click here.

PS. Reese Witherspoon was selling Lindex last year.

(Thanks Julia!)

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