Tidal – the Jay Z-backed music streaming service, launches today at 5 p.m. EST with a Carter press conference in New York. The social media takeover is in full swing, with a bright blue avatar popping up all over Instagram and Twitter. And there’s even a musical Justice League video Alicia Keys first posted (it’s spreading fast) – I counted Bey and Kanye (obviously), Chris Martin, Jason Aldean, Daft Punk, Calvin Harris, Madonna, Nicki Minaj, Jack White, with Usher, Alicia, Regine Chassagne and Win Butler (I think?) on webcam. Imagine the logistics of planning that meeting. Or maybe when Jay Z calls, people clear their schedules. Look for #TIDALforALL to be everywhere over the next few days.

 

 

The love of music is louder than words. In five hours history will be made on TIDAL.com. #TIDALforALL

A video posted by Alicia Keys (@aliciakeys) on

 

The Justin Bieber roast is tonight, and I will watch it even though I feel all of the good jokes have probably been used in the previews. Over the weekend, Natasha Leggero and SNL’s Pete Davidson had a Twitter skirmish over a joke he thought she stole from the roast – it’s about Jeffrey Ross and a microwave. They’ve pulled the tweets down but comedians get really touchy about that sort of thing. First she apologized, but then she said she had written it before the roast and could prove it. What I find interesting is that Jeffrey Ross didn’t notice he was insulted the same way twice just a few days apart.

Tom Brady cliff jumping on vacation. Is he f*cking mental?! Not only is that too high, but his insurance company and coaches must have freaked out. I love how Gisele is all calm in the background.

 

Never doing that again! #AirBrady

Posted by Tom Brady on Saturday, March 28, 2015

 

And speaking of babies, here’s Joe Manganiello holding one. If you’re into that sort of thing. While we’re on the “hunks holding things” train, here’s Scott Eastwood with a puppy.

 

 

Gia and her favorite uncle😍😍😍😍

A photo posted by Sofia Vergara (@sofiavergara) on