Source As I’ve told you – Mimi is my new Hoff. Completely ridiculous, defying explanation, but when I see her, I smile. When I see her, wrapped up in a sh-tload of Hello Kitty tackiness, I can’t help but be amused, it brings delight to my day. What’s not to love? So please don’t trash the Mimi. The Mimi belongs in her own special category. Just go with the Mimi, enjoy the Mimi for what she is. The Hoff is so last year. The Hoff is Dead. Mimi is the Ultimate Cheese.