It’s been 10 years since my all-time, Winona Ryder, has fronted a fashion campaign. And now…she’s fronting Rag & Bone. It’s such a great fit. Said the brand’s managing partner Marcus Wainwright:

“To us, Winona Ryder is a bonafide icon.”

Yeah, she is.

To an entire generation of us who were figuring out sh-t out in the 90s, she is Everything.

And the tone of this image is …exactly.

It’s that face, a legend.

It’s that hair, a legend.

It’s a pinstripe jacket, styled with the collar turned up, Winona as cool as ever.

Winona, forever.

PS. When did she cut her hair? Is it a cut?