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Blake Lively’s Gucci ad - have you seen it yet?

Directed by Nicolas Winding Refn (Bronson, Drive) the piece is beautifully shot...and makes Gwyneth Paltrow’s budget-ass-sh-t Hugo Boss videos look embarrassingly amateur - click here if you missed those. Is there a point though? I don’t know if there’s a point. All that matters is that Blake looks amazing and curvy and impossibly glamorous and...

Spends the entire time with her mouth open, as women do in fragrance promotions because that’s an image associated with smelling good? No, of course not. It’s an image associated with sex. And I suppose we’re supposed to believe that sex = sexiness.

Backwards, we are going backwards.

Anyway, here’s Blake in New York yesterday shooting several different scenes for Gossip Girl with Leighton Meester. What do you think of that upholstered hem on that dress?

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