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A for effort if not for effectiveness – next to Jessica Biel’s brilliant media play, Jennifer Aniston’s endless and obvious PR antics delivered the most amusement this year.

First she signs on to a multi million dollar contract as the spokesperson for Smart Water. Then a rumour surfaces that she’s dating some British model called Paul Sculfor. Naturally, as he is prone to do, her publicist Stephen Huvane denies it. Immediately after the denial, Paul is photographed leaving her house in the morning, having been there all night.

He is photographed leaving her house in the morning, having been there all night… and holding a bottle of Smart Water.

Coincidence or conspiracy?

After this photo opp they “broke up” supposedly because he couldn’t handle the attention that comes with being Jennifer Aniston’s boyfriend.

Bitch… please!!!

Photos from Splash

Jennifer Aniston dates Paul Sculfor to promote Smart Water: Best of 2007

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