LVers in Hong Kong

It was a Louis Vuitton takeover last night here in Hong Kong as Pharrell presented his first pre-Fall menswear collection with a travel-themed collection, from Hong Kong to Hawaii. It was sailors and surfers and so many classic LV accessories and monograms reimagined and tweaked to the theme, with a distinctly Asian flair. As LVMH CEO Pietro Beccari explained, “We want to meet the local culture, to expose Louis Vuitton to local culture, and tonight we have the chance. We have a social role to give back the visibility to cities like Hong Kong, which they didn’t have in the last four years. The light is now.”   ...Full Story