There are some people online who are calling them “Kenito”. I will try my hardest not to do this…but I can’t deny, it’s kinda catchy. 


So here are Kendall Jenner and Bad Bunny at the Gucci show in Milan this weekend. It’s their front row fashion show debut which… I mean…they’ve already been courtside at the Lakers so I feel like this whole “front row” thing is a bit of a stretch in terms of the novelty of it but I get why there’s a distinction because this is a new environment for them. It also happens to be her environment – fashion shows are Kendall’s workplace; she happened to be a guest at Gucci but she was also in Milan walking the Versace runway…

Kendall Jenner walks the runway at the Versace fashion show during the Milan Fashion Week Womenswear Spring/Summer 2024 on September 22, 2023 in Milan, Italy.

…so the trip, for her at least, isn’t just to be seen, it’s also her job. Or, I guess I should say, since her job literally is to be seen, the whole trip is her job. Not that I’m trying to say that Benito is anyone’s plus one because obviously Benito can be front row anywhere at any time with or without his girlfriend, my point is that they’re together together now, in a way that’s more than just casual, like oh whenever there’s time and both of us have open schedules. They’re spending a lot of time in each other’s company and they’re doing it in some heat. Like Milan Fashion Week isn’t a hideaway corner where no one can find you. Milan Fashion Week is actively choosing to stay in the storm…which … is Kendall’s family motto. Benito seems to have taken to it rather well.